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Advocacy: Campaign for Social Awareness
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As part of its prevention strategy, Maiti Nepal also reaches out to the community, particularly adolescent girls, student, teachers, and VDC leaders. These programmes attack one of the root causes of trafficking - ignorance. Girls learn about trafficking so that they can avoid being tricked by strangers who come to their village and try to lure them.
Awareness and advocacy campaigns against trafficking are intervention programme designed to reduce the problem of trafficking in children and women and is in operation in many parts of country. The programme focuses on acquainting community about situation and the risks their daughters and sisters could face at the hands of traffickers.
Involvement of young people as educators through plays, talk programmes, discussions, songs, and real life stories not only gives trafficking a human face, but it also helps to reduce stigma and discrimination by providing a forum for community members to discuss the issue and build shared accountability for preventative action. 
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